• Agency Resource Consulting Group

    Specializing in marketing startegy and support for small and mid size mission-driven organizations

  • About ARC Group

    Kimberly Clotman founded Agency Resource Consulting (ARC) Group in 2016 following a decades long successful career in both creative agency account leadership and senior-level marketing management.

     

    After over 20 years of being on both sides of the agency pitch process – witnessing the good, bad and the truly terrible – ARC Group was conceived with the simple idea of supporting organizations to identify, select, onboard and retain the optimal partners for their business.

     

    Leveraging Kimberly’s breadth of experience from sales and market research to traditional marketing and creative agency account management, ARC Group can serve as an extension of your team in the planning and execution of project-based marketing deliverables.

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    Our Founder

    Kimberly brings the perfect blend of sales and marketing expertise, as well as advertising agency senior leadership experience. Her crucial insights have led her teams to produce award-winning work and marketing leaders appreciate that she has lived in their shoes and understands what they need and how to deliver on it.

  • What We Do

    ARC Group serves as a trusted adviser in helping companies make their marketing better. We offer consulting across all facets of the marketing funnel (from awareness to retention) for organizations -- whether they're newly formed or have been in business for years.

     

    Whether it's brand planning and tactical execution, establishing operational capabilities, or vendor partner search and performance evaluation, our processes are built from decades of experience across organizations both large and small.

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    Marketing and Operational Support

    Strategic and Tactical Plan Development

    Brand Planning and Positioning

    Creative and Campaign Execution

    Market Research Project Management

    Marketing Operations Process Development

    Event Planning and Oversight

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    Vendor Partner Search Consulting

    Company Identification

    Pitch Management

    Compensation Negotiation

    Team Onboarding

    Staffing and Model Assessment

    Performance Evaluation

     

  • Contact Us

    Whether it's strategic guidance, a targeted campaign, event promotion, or more -- we've got you covered. See how we can boost your marketing efforts and drive results together!